Picture

• Camera on! (for all presenters and moderators)
  Yes, this can be uncomfortable, yes, you probably don’t want to do this, yes, you’d rather do your webinar in your pajamas, but sorry, you have to have your camera on. Without a camera, this will not be personal, so the participant might start multitasking. And we don’t want them to do that. We’re building strong relationships here!
• Use a calm background
  Your background should be:
  • A plain wall, or
  • A branded wall, or
  • A branded background

• Good lighting
  Make sure you have a good light source (like a window/lamp) in front of you (not behind you), to give light to your face.
• Place the webcam at eye level
  Do this to avoid a frog or bird perspective, and to show your body language. Make sure the participant can see you full head and also your shoulders.
• Pro tip! Look into the camera/the camera light – not on the screen
  If you do this, it will feel like eye contact for the participant, which will keep them focused.

Audio

• Use a decent microphone
  If possible, invest in an external microphone.

Other good things to think about:

• Stand up
  This will make you more engaged, you will be perceived as more engaged, and it will make your voice stronger.
• To the moderator: Have 1 extra laptop to see the participants’ view.
  Make sure you can see the webinar from the participants’ view. If you as a moderator share the presentation, it can be good to have an extra laptop.